At our event, we offered [.span-wrapper] eleven personalized tours[.span-wrapper] that allowed international media attendees a deep dive, tailored to their specific interests and areas of expertise, to provide intimate encounters with master artisans and creators.
The program covered a wide range of topics, from art and design to architecture, textiles, sculpture, conservation, alchemy, photography, and gastronomy – a vast scope that imparted a deeper understanding of the core qualities of artistic and artisanal production, and how they shape our contemporary world. We highlighted the transition of artisanal production into the 21st century, emphasizing the balance between preservation of tradition with [.span-wrapper]reinvention of craft.[.span-wrapper]
[.span-wrapper]Want maximum media coverage for your event? [.span-wrapper]
Stand out by focusing on the most provocative, exclusive and timely angles.
[.span-wrapper] Here's how: [.span-wrapper]
[.bp-list-item]Craft unique, engaging stories[.bp-list-item]
[.bp-list-item]Offer access to knowledgeable expert sources and spokespeople[.bp-list-item]
[.bp-list-item]Create visually captivating, shareable content[.bp-list-item]
[.bp-list-item]Reach out to media outlets and build relationships[.bp-list-item]
[.bp-list-item]Establish and maintain connections with key journalists and media outlets[.bp-list-item]